Hi! I’m a Product Management Consultant and Professional Scrum Trainer based in The Netherlands.
I help organizations thrive in complexity by strengthening their ability to learn, adapt, and deliver products that solve real customer problems. I focus on ensuring that teams don’t just build things right, but build the right things.
What I do
My work typically involves:
🎯 Bridging the gap between strategic goals and the tactical reality of product development
📈 Defining measurable outcomes to track progress and impact
🔁 Enabling user-centric product development through co-creation and experimentation
🤝 Breaking down silos to foster alignment and shared ownership across teams
🚀 Training and coaching Product Owners, Product Managers, and teams to grow their Product Management capabilities
🤖 Supporting responsible use of AI to enhance—not replace—human judgment in product work
What led me here
After writing my PhD thesis on modelling risks, I worked on risk management in the area of climate change and studied diverging perspectives on how to build smart cities. Publications I (co-)authored during this time can be found here.
My research taught me how the making and using of technologies interact with organisational and social contexts. Without an understanding of such interactions, the benefits of technological innovation are compromised, leading to waste, missed opportunities, and risk exposure.
Informed by these insights, I decided I wanted to help organisations build products and services with maximum benefit for the end user in a more effective manner.
I have since positioned myself on the interface between Product Management, Scrum, and Design Thinking.
Curriculum Vitae
Please visit my LinkedIn profile.